12wk.app
12wk一週間ごとに少しずつ前進
12週間プランナー · AI コーチング搭載

言ったことをやり遂える人になる

一週間ごとに少しずつ前進。

仕組みを見る

永久無料プラン · クレジットカード不要

圧縮サイクル

12ヶ月の先延ばしを12週間の緊張感に変換

AIコーチ

毎週のパーソナライズされたフィードバック

実行追跡

毎週のスコアで現在地を正確に把握

12wk.app/dashboard

My 12-Week Cycle

Week 7 of 12 · 35 days remaining

On Track
Launch MVP85%
User Growth62%

This Week's Tactics

Ship onboarding flow to staging
Run 3 user interviews
Write launch announcement
Update pricing page

AI Coach: You're at 85% execution this week. The pattern shows you consistently execute better on Tuesday mornings — consider front-loading your hardest tactic there.

ほとんどの人は野心がなくて失敗するのではありません。

目標は必要ではありません。実現する方法が必要です。

大きな目標はすぐに消える

ほとんどの計画は最初はワクワクしますが、すぐにメモ、カレンダー、タスクリストに消えてしまいます。緊迫感が薄れ、実行が途絶えます。

週単位の集中が崩れる

明確なコミットメントがないと、毎週が受動的な作業になります。忙しいですが、最も重要なことでは進んでいません。

進歩が見えない

実行を振り返らないと、上達しているのか、ただ忙しいだけなのか判断できません。計画と現実のギャップが広がります。

How 12wk.app works

Three steps. Twelve weeks. One annual goal closer.

The 12-Week Year compresses planning to a horizon you can actually feel. Here's the loop you'll run every quarter.

01

Set your annual vision and 12-week goals

Define what a great year looks like across life areas — career, health, relationships, finance. Pick the 1–3 outcomes you'll actually pursue in the next 12 weeks. Quality beats quantity.

02

Plan the week. Declare 3–5 tactics.

Every Sunday, break the next 7 days into 3–5 weekly declarations — concrete, observable actions that move your 12-week goals forward. The AI coach helps you check that they're specific, not aspirational.

03

Execute, capture, review, repeat

Tick off declarations daily, drop stray thoughts into the inbox, and end each week with a guided review. Track your execution rate — the % of declarations completed. 85%+ is what high performers hit.

Everything you need to execute

Built for people who plan annually but execute weekly

12wk.app pairs the proven 12-Week Year planning framework with an AI coaching layer, a frictionless capture inbox, and weekly reviews — so your annual goals don't sit on a shelf.

12-Week Year framework

Compress a year into a 12-week cycle of clear vision, weekly tactics, and accountability — the operating model used by elite performers from athletes to founders.

AI growth coach

An always-on coach trained on positive psychology, Adlerian task separation, and existential ownership. It asks the right question — not just praise — when you drift off course.

Weekly declarations

Translate annual goals into 3–5 concrete weekly declarations. The execution rate of declarations, not effort, is what we optimize for.

PARA capture inbox

Capture a stray idea in two taps. Sort later with PARA — Project, Area, Resource, Archive — so nothing important leaks out of your head.

Friction-aware weekly review

A guided review wizard that surfaces what worked, what stalled, and what mental friction patterns showed up — turning every Sunday into a course correction.

Execution dashboard

See your weekly execution rate, streaks, AI credits, and 12-week progress at a glance. The number that matters: % of declarations completed.

Bilingual (English + 中文)

Full English and Simplified Chinese, including AI coach responses that follow your UI language. No code-switching required.

Capture from anywhere

Telegram bot, web capture, browser bookmarklet, and a token-based capture API — drop thoughts into your inbox from any device, any context.

12wkが異なる理由

単なる習慣トラッカーではありません。単なるToDoリストでもありません。

ToDoアプリ
タスク管理をサポート
習慣トラッカー
行動の反復をサポート
12wk
目標、週次実行、正直な振り返りを接続

ほとんどのツールは計画または反復をサポートします。12wkは、長期的なビジョンと週次アクション、正直なフィードバックを接続することで、本当に実行するのをサポートします。

緊迫感を作るのに十分短く、真の進歩を作るのに十分長い。

なぜ12週間が効果的なのか

1年は遠い感じがします。1週間は短すぎます。12週間は真の進歩を作るのに十分長く、緊迫感を作るのに十分短いです。

短いフィードバックループ

1年が消える前に進捗を振り返ります。まだ時間があるうちに調整できます。

明確な優先順位

一度により少ない目標に集中します。良い機会にノーと言うことで、素晴らしい機会にイエスと言えます。

より正直な実行

年単位の意図ではなく、週単位のアクションを測定します。計画したことではなく、実際にやったことの現実に直面します。

リセットしやすい

1月を待たずにいつでも新しいサイクルを始められます。12週間ごとが新たな始まりです。

Who 12wk.app is for

If your year is full of goals and your weeks are full of meetings, this is for you.

12wk.app fits anyone whose annual goals live in their head but whose execution lives in calendar chaos.

Founders & operators

Quarterly OKRs that turn into actual weekly decisions. Cut the gap between board update and Tuesday morning.

Designers, writers & makers

Creative work needs protected weekly blocks. Declare 3 outputs each week, capture all the other ideas to PARA.

Students & researchers

A semester ≈ 12 weeks. Use it natively. Declare reading, writing, and rest as concrete weekly actions.

Freelancers & solopreneurs

Without a manager, the weekly review becomes your manager. AI coach asks the questions a good boss would.

Athletes & habit builders

Training plans, strength PRs, mileage targets — all naturally weekly. Pair them with annual outcomes.

Anyone tired of New Year resolutions

If "this year I will" hasn't worked, "in the next 12 weeks I will" probably will. Smaller horizon, real accountability.

Frequently asked questions

What people ask before signing up.

The 12-Week Year is a goal-execution framework popularized by Brian Moran. Instead of running on an annual calendar, you treat 12 weeks as a complete "year". Each cycle includes vision, goals, weekly tactics, and a closing review. The shorter horizon dramatically increases urgency and accountability — most people accomplish 50–80% of what they set, vs. less than 25% on a calendar year.

Simple, transparent pricing

Start free. Upgrade only when you need more AI coaching credits and integrations.

View pricing plans

Start your first 12-week cycle today

Join the people who close the gap between annual goals and weekly execution — with the 12-Week Year framework and an AI coach in their pocket.

Free forever plan · Cancel anytime